The proliferation of food blogs and how-to books have led us to believe that anyone who has access to a kitchen and a window can shoot food��/r>and of course, you can��/r>but it's not the
same as creating those images within the confines of an advertising layout and the pressure of having your clients watch you do it.
This book provides an in depth look at the world of commercial food photography. Veteran photographer Teri Campbell provides an insider's perspective on what it takes to light and capture a
wide range of food and beverages.
With candid descriptions of the events that lead to the creation of each photograph and detailed diagrams of lighting and camera set-ups as well as background and prop selection, this
beautifully illustrated guide includes six core chapters on the equipment, studio set up, and players in business. Then 12 case studies that go in depth about a particular
assignment��/r>from shooting beignets on location at the Caf矇 du Monde in New Orleans to making hamburgers look delicious on a grill in your studio��/r>the author includes the story
behind the shoot and the particular challenges of working with specific food. He also covers how he handled post processing of the final images with each assignment.
Dubbed "lighting master" by PDN magazine, Teri shares detailed lighting information while offering candid and practical advice to anyone who photographs food, or just wants to better
understand the business of food photography.
