Relaxing Graphics: Warm, Calm, Exhilarating

This book introduces graphic design works which recaptures such images as secure-feeling, heart-warming, kind, brisk, feeling good, comfortable and relaxing, representing harmonious coexistence between nature and humans. By surrounding negative aspects and images, people are likely to see a "natural style", "healing" or "earth-friendly" images in companies, products and brand images these days. A variety of approaches can be used for visual communications to meet those demands by using pictures capturing images of light air, by showing illustrations and materials representing plain and heart-warming images, or by dominating images in earth-toned colors. It's a great reference not only for graphic designers but also for marketing specialists and those who are involved in the visual projects and consider visual strategies to approach those huge market demands.