Introduction to Hospitality (GE)/7e/2017

Introduction to Hospitality (GE)/7e/2017
定價:1320
NT $ 1,188 ~ 1,254
  • 作者:John R. Walker
  • 出版社:華泰文化
  • 出版日期:2017-04-01
  • 語言:英文
  • ISBN10:1292157593
  • ISBN13:9781292157597
  • 裝訂:平裝 / 653頁 / 普通級 / 單色印刷 / 7版
 

內容簡介

  Introduction to Hospitality, Seventh Edition, focuses on hospitality operations while offering a broad, comprehensive view of the world’s largest industry. The text is organized into four sections: hospitality and lodging; beverages, restaurants, and managed services; tourism, recreation, attractions, clubs, and gaming; and assemblies, events, attractions, leadership, and management. Each section includes real-world profiles, first-hand accounts, and engaging case studies to help readers connect with the material and foster an appreciation of the industry’s unique enthusiasm and passion. New photos, page layouts, and hands-on examples help students understand the how-to aspects of today’s hospitality industry. Updated to reflect today’s trends and realities, the Seventh Edition contains new coverage of spas, updated and new corporate profiles, salary information, hospitality-related technologies, and more!
 

作者介紹

作者簡介

John R. Walker


  現職:University of South Florida
 

目錄

PART I: INTRODUCING HOSPITALITY AND LODGING
Ch 1 Introducing Hospitality
Ch 2 The Hotel Business
Ch 3 Rooms Division
Ch 4 Food and Beverage

PART II: BEVERAGES, RESTAURANTS, AND MANAGED SERVICES
Ch 5 Beverages
Ch 6 The Restaurant Business
Ch 7 Restaurant Management
Ch 8 Managed Services

PART III: TOURISM, RECREATION, ATTRACTIONS, CLUBS AND GAMING
Ch 9 Tourism
Ch10 Recreation, Attractions, and Clubs
Ch11 Gaming Entertainment

PART IV: ASSEMBLIES, EVENTS, ATTRACTIONS, LEADERSHIP, AND MANAGEMENT
Ch12 Meetings, Conventions, and Expositions
Ch13 Special Events
Ch14 Leadership and Management
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  1. 新書
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