"Business Strategist Bryan Franklin teams up with Michael Ellsberg, author of The Education of Millionaires in this bold manifesto that will change the way you think of wealth, investment, and
spending forever. You’ve been told that if you save for decades and invest in 401(k)s, IRAs, and a home, these investments will grow steadily over decades, allowing twenty-to-thirty years of
secure, peaceful retirement. According to Bryan Franklin and Michael Ellsberg, you’ve been fed a lie. If you want to get ahead and enjoy future prosperity, you must invest in the most powerful
source of wealth you’ll ever know: your own capacity to earn. Franklin and Ellsberg reveal how all of our traditional metrics for personal financial health and success have led us disastrously
wrong. This book lays out a blueprint for building "True Wealth", or a system that generates the experiences you cherish most, which for most of are financial security, freedom, creative
expression and love. "--