About Entrepreneurship

Writing for aspiring and current entrepreneurs, Bjerke (Linnaeus U., Sweden) describes entrepreneurship, with a focus on the field as an academic subject and innovative enterprising. He details its history as an academic subject, the modern entrepreneurial society, entrepreneurship in different sectors, academic and social entrepreneurship, the narrow and broad views of business entrepreneurship, entrepreneurship and local community development, start-ups, entrepreneurship in different national cultures, and women as entrepreneurs, as well as philosophical and theoretical foundations. He does not cover entrepreneurial management or marketing, growth issues, strategy, special types like student or technology entrepreneurs, or small business, self-employment, enterprise, creativity, or innovation as stand-alone subjects. He also focuses on the very start of a business and describes little about entrepreneurship in existing businesses. Annotation ©2013 Book News, Inc., Portland, OR (booknews.com)