Career Diary of a Marketing Director
定價：418 元
NT $ 418
- 作者：Bahr，Christa
- 出版社：Baker & Taylor Books
- 出版日期：2008-02-28
- 語言：英文
- ISBN10：158965045X
- ISBN13：9781589650459
- 裝訂：平裝 / 14.6 x 19.7 x 1.3 cm / 普通級
This series examines a wide array of professions; each book goes behind the scenes and on the job with a professional in a particular field. These books provide a glimpse of
some of the projects, challenges, and rewards of a job on a day-to-day basis.
The responsibilities of a marketing director at a global printing company are chronicled in this inside look at how a new product is developed and delivered to the
marketplace. Describing the challenges and rewards of managing large budgets, meeting crucial deadlines, and working directly with the world's largest retailers, this
account gives a strong sense of the excitement to be found while advancing in a career at a multimillion-dollar company.
