• Dr.Seuss is one of the best-selling children’s authors of all time with over half a million titles sold worldwide
• An incredible 15 million Dr.Seuss books have been sold in the UK to date
• His unique combination of rhyme, rhythm and repetition has been helping children learn to read for over 50 years
• New younger formats guaranteed to attract a new generation of children to the wacky world of Dr.Seuss
• Direct marketing campaign to target nurseries and parents nationwide
• Massive consumer awareness achieved by Seussentennial campaign and the Cat in the Hat feature film in 2004
• Dr. Seuss is one of the UK’s top ten favourite authors