Eighty percent of modern, middle-aged men are having what is known as a midlife crisis. These men represent the highest concentration of wealth, the longest terms of unemployment and (drum roll
please) the highest rate of suicide. They also represent over four million inappropriate gold stud earrings, seventeen billion individual hair transplants and eight thousand miles of hairy
muffin top.These are the MIDMEN.MIDMEN: The Modern Man’s Guide to Surviving Midlife Crisis is more than just an informative self help book for a growing, if rapidly balding, generation. It is
strong medicine dissolved into a spoonful of beer that men can easily digest. However, men are notoriously averse to buying self-help books and, because publishers know that, there isn’t much
out there. But they are the primary readers of humor books. Eureka. MIDMEN is a 50/50 blend of Louis CK and Dr. Phil. It’s half Men are From Mars Women Are From Venus and half Tucker Max; kind
of a Fifty Shades of John Grey. MIDMEN keeps the reader laughing as it spoon-feeds him genuine survival information. Covering areas as diverse as health, finance, family and death, MIDMEN leads
its MIDMAN reader through an insidious series of sections and chapters that surreptitiously reinforce his sense of well being as he faces life’s second half. MIDMEN: The Modern Man’s Guide to
Surviving Midlife Crisis is a frank – okay downright rude – collection of facts, quizzes and anecdotes that offers readers a way to identify what really matters in life and get it scheduled in
by sharing wisdom like: “Who is a MIDMAN? He’s the guy with eyes that can’t stop looking at younger women who can’t stop not giving a sh*t.”“The average middle-aged couple has sex once a week,
twice if they also sleep with each other.”“… the question, ‘Are you pre-menstrual?’ is famously punishable by death.” “If your dreams do not scare you, they are not big enough.” Men have felt
this way about boobs for years, now we need to apply it to our dreams.
