內容簡介

Don’t let your fear of finance get in the way of your success.

Can you prepare a breakeven analysis? Do you know the difference between an income statement and a balance sheet? Or understand why a business that’s profitable can still go belly-up? Has your grasp of your company’s numbers helped—or hurt—your career?

Whether you’re new to finance or you just need a refresher, this go-to guide will give you the tools and confidence you need to master the fundamentals, as all good managers must.

The HBR Guide to Finance Basics for Managers will help you:

• Learn the language of finance
• Compare your firm’s financials with rivals’
• Shift your team’s focus from revenues to profits
• Assess your vulnerability to industry downturns
• Use financial data to defend budget requests
• Invest smartly through cost/benefit analysis

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  1. 新書
    $350