The Awakened Company comes at a time of crisis in the business world, as evidenced by the most recent financial meltdown, which was a cry for help from a bipolar boom-bust business
model that’s failing. Those in the know in the business world are coming to the realization this is no longer sustainable.
The Awakened Company is a landmark reflection on business that offers practical examples from companies, communities, and academic authorities who are taking commerce to an awakened
level. The depth, scope, and practicality ofThe Awakened Company sets it apart from other books in the field.
The book’s premise is that work isn’t separate from life, and the metrics for success in business need to change at a fundamental level if the world is to transcend its present crises. There
is another way of doing business, and a shift in our behaviors could in very short order bring prosperity to the entire planet.
The Awakened Company’s three pivotal focuses address how businesses can become energizing, sustaining, and regenerating. The book shows how to shift not only some of a company’s
personnel but entire organizations into an exciting new mode that’s creative, sustainable, and responsive.
