Author Jamey Stegmaier presents professionals working in a wide variety of contexts and general interest readers with an examination of his proven strategy to maximize the reach and
effectiveness of a crowdfunding campaign. The author has organized the main body of his text in eleven chapters devoted to delaying a launch, the crowd as a new gatekeeper, crowdfunding as a
rock concert for entrepreneurs, backers as individuals and not numbers, and a wide variety of other related subjects. The author is a board game designer and writer based in Missouri.
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