Mindsharing: The Art of Crowdsourcing Everything

　　A digital marketing strategist shows how social media crowdsourcing can help you make decisions that will be quicker, better and easier, both at work and in your personal life.

　　With more than half of all adult Americans using Facebook, Twitter, and LinkedIn, more and more people are turning to crowdsourcing to find information about finance, relationships, careers, and all other aspects of life. Mindsharing offers out-of-the-box ways to use technology to access a collective wisdom that has the power to make us smarter and become better decision makers.

　　Through the power of mindsharing, people can learn to make quick, wise, objective decisions and draw on the wisdom of thousands of other brains. Author Lior Zoref offers step-by-step guidelines for how to tap into the full potential of online networks. These connections have the power to change lives. Zoref includes examples such as:

　　How a spontaneous Facebook update saved the life of a fourteen-year-old boy.

　 　How Zoref used the power of real-time collective wisdom during his TED talk to get a near-exact estimate on the weight of an ox.

　　How crowdsourcing is being used to make decisions on purchases as small as a chocolate bar and as large as a mortgage.

　 　Drawing from his experience as a Vice-President at Microsoft, as well as insights from his extensive network, Zoref reveals how strategic crowdsourcing has the power to provide us with wisdom that is smart, accurate, and reliable in every aspect of our lives.

作者簡介

　　Lior Zoref is a crowd wisdom researcher, an international speaker, and a consultant. He worked for fourteen years at Microsoft, most recently as VP of Marketing for Consumer and Online Services.