內容簡介

Business scholars explore ways of thinking that underlie the creation of a new business venture. Their topics include thinking about cognition and its central role in entrepreneurship, toward a taxonomy of entrepreneurs’ behavior, exploring the affective and cognitive dynamics of entrepreneurship across time and planes of influence, lessons from the neural foundation of entrepreneurial cognition, entrepreneurial cognition and social cognitive neuroscience, the infrastructure of entrepreneurial learning, how language shapes thought, and simulating socially situated cognition in exchange creation. Annotation ©2015 Ringgold, Inc., Portland, OR (protoview.com)
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