Editors Tench, Sun, and Jones introduce this collection of scholarly articles on corporate social responsibility (CSR) communication with a chapter defining the emerging field of study. The
next suite of chapters then focuses on bringing about effective communication, including the perspective of developing social capital and strategic means of investing leadership in
responsibility. Corporate reporting is treated next, with a focus on the potentialities of integrated reporting of financial and non-financial information about corporate operation. The
relationship of CSR to social media is explored, both in terms of the responsibilities of social media companies and the use of social media to meet or complicate CSR goals. Finally, the book
discusses the role of stakeholders besides owners, with contributions on the employee and consumer perspectives as well as a case study in Dutch and German responses to corporate giving.
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