A well-crafted business plan generates enthusiasm for your idea and boosts your odds of success?whether you’re proposing a new initiative within your organization or starting an entirely new
company. Creating Business Plans quickly walks you through the basics. You’ll learn to:
? Present your idea clearly
? Develop sound financial plans
? Project risks?and rewards
? Anticipate and address your audience’s concerns
About HBR’s 20-Minute Manager Series:
Don’t have much time? Get up to speed fast on the most essential business skills with HBR’s 20-Minute Manager series. Whether you need a crash course or a brief refresher, each book in the
series is a concise, practical primer that will help you brush up on a key management topic.
Advice you can quickly read and apply, for ambitious professionals and aspiring executives?from the most trusted source in business. Also available as an ebook.
