Leonard (business and humanities, Institute of Technology, Sligo, Ireland) and Gonzalez-Perez (international business, U. EAFIT, Columbia) compile 10 essays by a global group of researchers in
business, management, economics, and other disciplines, who examine the challenges of balancing social and environmental concerns with corporate requirements. They describe a conceptual
framework for corporate behavior analysis within the context of balancing market, societal, legal, and environmental forces, then discuss globalization and international business; whether
cultural dimensions can link the reputation of multinational enterprises from emerging markets and corporate social responsibility; the business activities of the low-income populations at the
Bottom of the Pyramid in the context of environmental, economic, and social sustainability; the role of institutions from sub-Saharan countries in lessening the impact of environmental
degradation due to international business activities; a comparison of sustainable development practices in Nordic countries and California; accountability policies of the World Trade
Organization to overcome the developed-developing country divide; corporate social responsibility in cyberspace; ethical challenges in human resource management faced by companies in Greece and
other south European countries; and why managers engage in morally risky behavior under certain market pressures. No index is provided. Distributed in North America by Turpin Distribution.
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