“So how much are we worth, in your opinion?” I asked. “Just in case someone, maybe you, wants to buy us tomorrow morning, how much are we worth?” Rick Gardner, obviously delighting in the
wine’s clarity as he held it up against the light, replied, “In my estimation, New Dimension is worth six hundred, maybe six hundred and twenty million dollars.” Then he laughed, and emptied
his glass … This meeting in Europe marks a turning point in the history of New Dimension Software, one of the most successful software companies in Israel, subsequently sold to Texas-based BMC
Software for 675 million dollars. Nordau to NASDAQ is the moving story of Roni Einav, whose journey began in a modest working-class flat on Tel Aviv’s Nordau Street.
