Offering a bird’s eye view of foreign investments in Latin America, this volume informs us of how the economic and social environment affects management in Latin American subsidiaries and
regional markets. It also presents Japan Multinational Enterprises Study Group (JMNESG) led by Dr. Abo, who visited 5 Japanese companies in Argentina, 15 in Brazil and 10 in Mexico. Exploring
30 companies in detail, the scores are analyzed by a hybrid theory of application and adaptation established by JMNESG. The companies JMNESG visited are located mainly in Argentina, Brazil,
and Mexico, but also in Chile and Venezuela, and include: Toyota, Nissan, Honda, Toshiba, and Panasonic. The authors discuss and explore the unique characteristics of Japanese management in
Latin America in comparison with world-wide application scores and offer a summary of free trade zones.
