Social Marketology

Social Marketology
定價:875
NT $ 875
  • 作者:David (FRW)DragonRic/ Armano
  • 出版社:McGraw-Hill
  • 出版日期:2012-05-25
  • 語言:英文
  • ISBN10:0071790497
  • ISBN13:9780071790499
  • 裝訂:精裝 / 15.9 x 24.1 x 3.2 cm / 普通級
 

內容簡介

Advises on developing a social media strategy that meets the goals of individual businesses, offering guidance on how to identify the smallest segments of the customer base and determine the factors that influence them.
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