內容簡介

Explore the many aspects of electronic commerce through a managerial perspective.

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Electronic Commerce provides a thorough explanation of what EC is, how it�� being conducted and managed, and how to assess its opportunities, limitations, issues, and risks��ll from a managerial perspective.

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To keep pace with today�� ever-changing technology, the seventh edition has been streamlined��emoving material that�� no longer relevant, while still providing information on the hottest topics in the field.

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