No B.S. Grassroots Marketing: The Ultimate No Holds Barred Take No Prisoners Guide to Growing Sales and Profits of Local Small B

Be a Small Business with BIG IMPACT

Called the ��rofessor of harsh reality,��Dan S. Kennedy, joined by local-level marketing specialist Jeff Slutsky, delivers a hard-to-swallow truth to local small business owners like you:

You Are in a Fight for Your Life.

As a local small business you're vulnerable to distant online discounters, big box retailers, and other competition, you've got to do more than merely get customers��ou have to keep them FOR LIFE. And, you have to win them over where your competition can't��t the street level.

Kennedy and Slutsky present local business owners, retailers, service providers, restaurateurs, and professional practice owners with a tactical grassroots marketing plan to help increase customer retention, generate greater referrals, and build a thriving business for the long-term.

Covers:

• 9 inconvenient truths of grassroots marketing
• Zero-Based Marketing��he solution when you figure out traditional and ��on-traditional��marketing is failing you
• How to use the media as an extension of personality and of relationship��OT a substitute for it
• Why most local marketing programs fail and what you need to do to succeed (a 7-Step Plan and tactics)
• On-site promotions��ncrease revenue without spending money, time or leaving your operation
• How to use��nd how to waste dollars on��he Internet and other technology

PLUS gain access to:

FREE ��Glazer-Kennedy University Webinar Series
FREE ��Elite Gold Insider's Circle Membership*
FREE ��Income Explosion Guide & CD
FREE ��Income Explosion FAST START Tele-Seminar