Competing Chinese and Foreign Films in Swelling Chinese Economy: Competition Strategies for Japanese, Western and Asian Firms

Chinese companies are now being referred to as the "world's factory and market." This is an extremely rare case in world history, and one cannot help but wonder what strategic positions foreign companies have adopted to cope with the extraordinary, fierce challenges from local Chinese companies. This book captures discussions from Japanese, European, American, and Asian firms on corporate activities and competitive and cooperative strategies of both Chinese and foreign companies.