Digital by Design considers the work of design visionaries who arereimagining the relationship between technology, products, immersiveenvironments, and human interaction. The result is a
captivatingassessment of pioneering approaches in art and design that encompassesa broad spectrum of humanist values, humor, magic, and sensoryexperiences.
The London-based design firm Troika has selected more thanone hundred objects and installations that illustrate a new wave ofart and design. The book’s introduction offers an overview of
thepossibilities and practicalities of technological innovation. Then fourchapters feature products and cutting-edge objects by emerging andestablished artists, designers, and engineers. The
book is completedby a collection of incisive interviews with some of the most visionarypractitioners and critics in this field—Dunne & Raby, Ron Arad,Steven Sacks, and Machiko Kusahara. A
useful and comprehensivereference section includes designers’ biographies.
Troika was founded in London in 2003 by Conny Freyer, SebastienNoel, and Eva Rucki. They have received critical acclaim for, amongother projects, their installations “Cloud” and “All the Time
in theWorld” at Heathrow Airport Terminal 5. Troika’s work is part of thepermanent collections of The Museum of Modern Art, the BritishCouncil collection, and the Victoria and Albert Museum.
