Experiencing International Business and Management: Exercises, Projects, and Cases

Experiencing International Business and Management: Exercises, Projects, and Cases
定價:2698
NT $ 2,698
  • 作者:Betty JanePunnett
  • 出版社:Baker & Taylor Books
  • 出版日期:2010-08-01
  • 語言:英文
  • ISBN10:0765625482
  • ISBN13:9780765625489
  • 裝訂:平裝 / 18.4 x 24.8 x 1.3 cm / 普通級 / 附錄
 

內容簡介

Intended as a companion to any international business or international management textbook, this workbook is also ideally suited as a supplement to the author's textbook, International Perspectives on Organizational Behavior and Human Resource Management, second edition, 2009. It contains 25 experiential exercises, 8 projects, and 5 short case studies for use in class or as homework for individuals or groups. The exercises illustrate some of the complexities of international management decisions and can be used in combination with other teaching methods such as field research and simulation exercises. Some require written work and some require presentations, varying in length of time to finish from ten minutes to several hours. The book begins with a 13-page overview of the history and key concepts of international business management. This second edition features updated data and five new exercises and cases, with some of the exercises identified as being especially useful in virtual collaboration. Punnett teaches international business and management at the University of the West Indies-Cave Hill. Annotation 穢2010 Book News, Inc., Portland, OR (booknews.com)
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