Customer Service: New Rules for a Social-Enabled World
內容簡介
Shankman, known as a leading innovator in social media and Internet marketing, is the founder of Help A Reporter Out (HARO) and The Geek Factory. In a personable style, he explores how to build
customer loyalty and trust, in part by using resources such as UberTwitter, TweetDeck, and Foursquare to respond almost instantly to requests and complaints; and if your company is drawing
increasing negativity online, how to face problems directly and restore creditability. Notes and tips are embedded throughout. A purchased copy includes access to a free online edition for 45
days. Annotation 穢2011 Book News, Inc., Portland, OR (booknews.com)
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