Strategic Management: A Stakeholder Approach

Strategic Management: A Stakeholder Approach
定價:1845
NT $ 1,845
  • 作者:FreemanR. Edward
  • 出版社:Baker & Taylor Books
  • 出版日期:2010-03-11
  • 語言:英文
  • ISBN10:0521151740
  • ISBN13:9780521151740
  • 裝訂:平裝 / 15.2 x 22.2 x 1.9 cm / 普通級 / 初版
 

內容簡介

Strategic Management: A Stakeholder Approach was first published in 1984 as a part of the Pitman series in Business and Public Policy. Its publication proved to be a landmark moment in the development of stakeholder theory. Widely acknowledged as a world leader in business ethics and strategic management, R. Edward Freeman's foundational work continues to inspire scholars and students concerned with a more practical view of how business and capitalism actually work. Business can be understood as a system of how we create value for stakeholders. This worldview connects business and capitalism with ethics once and for all. On the 25th anniversary of publication, Cambridge University Press are delighted to be able to offer a new print-on-demand edition of his work to a new generation of readers.

`R. Edward Freeman's book, Strategic Management: A Stakeholder Approach, is THE seminal book in the field. It is the authoritative source that created the field and has had immeasurable impact on scholars, executives, and students. Ed Freeman is clearly the Father of Stakeholder Theory / Management / Approach.'

Archie B. Carroll, Director, Nonprofit Program & Professor Emeritus, Terry College of Business, University of Georgia

`Freeman's Strategic Management: A Stakeholder Approach helped to define and shape our understanding of how good management practice really is based on relationships---relationships with the stakeholders who both comprise and affect or are affected by the business. This seminal book's message that these relationships are fundamental to success has become part of the DNA of progressive and socially sustainable compaines, and has influenced new generations of scholars and managers.'

Sandra Waddock, Galligan Chair of Strategy, Professor of Management, Boston College
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