College Accounting by Wild, Richardson, and Shaw draws upon the success of Wild’s Fundamental Accounting Principles text. Its innovation is reflected in its extensive use of small
business examples, the integration of new computerized learning tools, superior end-of-chapter material, and a highly engaging, pedagogical design. Inclusion of technology products such as
Connect, Connect, Excel Templates, and QuickBooks Pro 2010 software provides students with every possible advantage as they strive to understand the key concepts of accounting and their role in
business.