ESPN: The Company : The Story and Lessons Behind the Most Fanatical Brand in Sports

ESPN: The Company : The Story and Lessons Behind the Most Fanatical Brand in Sports
定價：873 元
NT $ 873
 

內容簡介

Offers the history of the media empire ESPN, discussing the birth of the new cable network, the key players in its success, and the business decisions involved in its growth.
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  1. 博客來網路書店
    新書
    $873