E-Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online
- 作者:Fox,Scott C.
- 出版社:McGraw-Hill
- 出版日期:2009-05-27
- 語言:英文
- ISBN10:0814414621
- ISBN13:9780814414620
- 裝訂:精裝 / 325頁 / 3.2 x 15.9 x 24.1 cm / 普通級
Want to attract more customers today, keep them tomorrow, and make far more money? You need killer new marketing techniques to attract and engage customers online better than ever before!
e-Riches 2.0 will show you examples of how to rethink and remake everything you do online-without missing a day of business-from simple yet powerful changes to your website's design to the inexpensive strategies that drive today's online sales success stories to the top.
Entrepreneur and Internet success consultant to the stars, Scott Fox revolutionized the e-marketing world with his best-selling book Internet Riches, and he hasn't stopped since, maximizing online opportunities like social networking, podcasting, blogging, Facebook, fermiums, Twitter, RSS, and much more.
Whether you're a bricks-and-mortar business new to online marketing or a full-fledged e-business in search of a huge burst in sales, buzz, and lasting customer relationships, e-Riches 2.0 offers practical guidance to the latest generation of tools, techniques, and proven approaches for winning the war for customers!
作者簡介
Scott Fox
Scott Fox (Los Angeles, CA) is the top e-business success coach in Hollywood, where his clients have included Bill O’Reilly and Larry King. He is the author of Internet Riches
(978-0-8144-0995-4), and the popular E-Commerce Success blog, radio show, and podcast. He is a frequent speaker on e-commerce and online marketing at universities, including USC and UCLA, at
the Learning Annex, and at conferences such as Digital Hollywood, Venture Net, and Internet World.