Global Business Power Plays: How the Masters of International Enterprise Reach the Top of Their Game

Global Business Power Plays: How the Masters of International Enterprise Reach the Top of Their Game
定價：593 元
NT $ 391
  • 作者：Businessweek (COR)
  • 出版社：McGraw-Hill
  • 出版日期：2008-01-22
  • 語言：英文
  • ISBN10：0071486305
  • ISBN13：9780071486309
  • 裝訂：平裝 / 149頁 / 13.3 x 21.6 x 1.3 cm / 普通級
 

內容簡介

Learn the Plays

Make Your Move

  • Rev up productivity like Ferdinand K. Piech at Volkswagen
  • Go for grande growth the way Howard Schultz did with Starbucks
  • Follow Xu Danhua's example at Huawei to make partnerships across borders
  • Keep bidding for greater success the way auction site EachNet does in China

And get in the game with the Monday Morning strategies and inside plays of the world's top business champions.

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