Leading Change: An Action Plan from the World’s Foremost Expert on Business Leadership
- 作者:John P./ Wyman,Kotter,Oliver (NRT)
- 出版社:Macmillan Audio
- 出版日期:2007-08-21
- 語言:英文
- ISBN10:142720232X
- ISBN13:9781427202321
- 裝訂:有聲CD / 14.6 x 13.3 x 2.5 cm / 普通級
完整版有聲CD
John Kotter, the world's foremost expert on business leadership, distills twenty-five years of experience intoLeading Change. A must-have for any organization, this visionary and very personal audiobook is at once inspiring, clear-headed, and filled with important implications for the future.
The pressures on organizations to change will only increase over the next decades. Yet the methods managers have used to strengthen their companies—total quality management, reengineering,
right sizing, restructuring, cultural change, and turnarounds—routinely fall short. In Leading Change, Kotter identifies an eight-step process that every company must go through to achieve
its goal, and shows where and how people—good people—often derail. Emphasizing again and again the critical need for leadership to make change happen, Leading Change provides unprecedented
access to our generation's business master and a positive role model for leaders to emulate.