Brands That Rock: What the Music Industry Can Teach Marketers About Customer Loyalty

Brands That Rock: What the Music Industry Can Teach Marketers About Customer Loyalty
定價：1155 元
NT $ 1,155
 

內容簡介

A guide to developing a bond between brands and consumers looks to long-lived rock bands for strategies on building brand loyalty, staying fresh in the marketplace, grabbing attention, and evolving without alienating customers.
網路書店 類別 折扣 價格
  1. 博客來網路書店
    新書
    $1155