Strategies for Asia Pacific: Beyond the Crisis

A guide for business managers who want to get a foothold in the region, apparently updated from the 1995 edition with additions to relevant chapters exploring the causes, course, and implications of the subsequent economic crisis. Advises western firms to approach their operations in Asia strategically, both when competing for customers and resources and when cooperating in joint ventures and alliances. Annotation c. Book News, Inc., Portland, OR (booknews.com)