郵政英語

郵政英語
定價:216
NT $ 188
  • 作者:王小平
  • 出版社:北京大學出版社
  • 出版日期:2010-08-01
  • 語言:簡體中文
  • ISBN10:7301176988
  • ISBN13:9787301176986
  • 裝訂:125頁 / 普通級 / 1-1
 

內容簡介

涉及郵政行業各業務板塊,如:郵務類業務、速遞物流業務、金融保險業務、集郵業務等。具體內容包括郵政歷史、萬國郵聯、普遍服務、郵局、投遞員、客戶服務、集郵、直復營銷、速遞、物流、郵政技術與設備、郵政金融保險、社會責任和郵政可持續發展等方面的相關知識。

本教材編寫隊伍深入企業一線學習調研,長期為郵政企業進行郵政英語培訓,開展多項教育和郵政課題研究,並且參與了郵政職業技能鑒定培訓教材的編寫和中國郵政網絡培訓學院的建設。本教材是編寫組各位成員多年教學和企業實踐經驗的結晶。
 

目錄

Unit 1 The Post
Reading 1 History of the Post
Reading 2 Universal Postal Union
Unit 2 Post Office
Reading 1 Post Office of the Royal Mail
Reading 2 Being Your Own Postman
Unit 3 Mail Carrier
Reading 1 Delivering the Mail
Reading 2 Proud to Serve
Unit 4 Customer Service
Reading 1 How to Treat Your Customers?
Reading 2 Dealing with Difficult Customers
Unit 5 Philately
Reading 1 Such a Simple Idea--The Story of the Postage Stamp
Reading 2 The Philatelist’s Passion
Unit 6 Direct Marketing
Reading 1 Mailshots
Reading 2 A Piece that Pops
Unit 7 EMS and Logistics
Reading 1 TNT Express
Reading 2 UPS Supply Chain Solutions
Unit 8 Postal Technology and Equipment
Reading 1 Sorting the Mail
Reading 2 The Challenge of Emerging Technologies
Unit 9 Postal Finance and Insurance
Reading 1 Japan Post Bank
Reading 2 How Does Insurance Work?
Unit 10 Social Responsibility
Reading 1 Leaving a Green Footprint
Reading 2 Taking Responsibility
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